4blue
Netherlands' Fastest-Growing Solar Wholesale Platform
Innovative solar equipment wholesale platform with unique configurator tool serving professional installers. Founded in 2015, rapidly growing from 4 to 50+ employees, specializing in complete solar systems with no minimum order quantities and fast delivery.
Project Overview
Role: Senior Frontend Developer
Duration: 5 months
Team: 3 developers
Year: 2021
Client: 4blue
Live Site: Visit Project
Technologies Used
Project Details
4blue is the fastest-growing solar wholesaler in the Netherlands, founded in 2015 by Dennis Gieselaar and Robert-Paul Evers. Starting with 4 people and growing to over 50 specialized employees, 4blue revolutionizes solar equipment distribution with their unique configurator that allows solar installers to assemble complete systems quickly and efficiently.
Challenge
Create a professional-grade solar equipment distribution platform that simplifies complex system configuration for installers while maintaining technical accuracy and speed. The challenge was to build a tool that reduces project setup time, eliminates errors, and supports rapid business growth in the competitive solar wholesale market.
Solution
Developed a comprehensive webshop platform with a unique solar system configurator designed specifically for professional installers. Built partnerships with premium brands like Meyer Burger, Enphase Energy, and Growatt, implemented no minimum order policies, and created fast delivery systems (order today, deliver day after tomorrow) to support installer businesses.
Key Features
- Unique solar system configurator for quick assembly
- No minimum order quantity policy
- Fast delivery (order today, deliver day after tomorrow)
- Premium brand partnerships (Meyer Burger, Enphase, Growatt)
- Technical support and project advisory (4blueprint)
- Curated high-quality product selection
- Professional installer-focused platform
- Comprehensive material calculation tools
Results & Impact
- ✓
Became the fastest-growing solar wholesaler in the Netherlands
- ✓
Grew from 4 to 50+ specialized employees in 7 years
- ✓
Built partnerships with leading solar equipment manufacturers
- ✓
Implemented unique configurator reducing project setup time